SEMA Magazine

Stay ahead of industry innovation and performance through in-depth content featuring industry reports and insights, emerging trends and strategies, and interviews with the leading figures driving today’s aftermarket.

SEMA Magazine

THE POWER OF OUR COLLECTIVE WINS

WELCOME TO YOUR SHOW

A MESSAGE FROM RICHARD “DICK” GUST TIA CEO

SHOW HIGHLIGHTS • PLAN NOW TO CATCH THESE HEADLINE EVENTS, FEATURES AND ATTRACTIONS AT THE 2026 SEMA SHOW

SEMA INTO THE NIGHT • EVEN AFTER THE SHOW FLOOR CLOSES EACH DAY, THE EXCITEMENT AND CONNECTIONS CONTINUE

SEMA INDUSTRY HONORS • Celebrating Leadership and Drive

SEMA FEST 2026 • Ready to Rock SEMA Week

PLAN YOUR LOS VEGAS TRIP • SAVE ON TRAVEL, HOTELS, TRANSPORTATION AND DINING

BEHIND THE WHEEL • SEMA LIVE’S CHRIS JACOBS ON CARS AND THE CULTURE OF THE SEMA SHOW

SEMA SHOW SPOTLIGHT EXHIBITORS

SEMA SHOW FIRST-TIME EXHIBITORS

SEMA SHOW EXHIBITOR LISTINGS

PRODUCT CATEGORY TABLE OF CONTENTS • This index allows for rapid searching and booth location for exhibitors in any of the SEMA Show’s 40-plus product categories. Exhibitors in each category are listed in alphabetical order.

ITINERARY FOR BATTLE OF THE BUILDERS • Presented by Mothers High Performance Car Care

PROFESSIONAL ENRICHMENT • INDUSTRY PARTNERS I-CAR, SCRS AND TIA SET TO BRING HIGH-LEVEL PROGRAMMING TO SEMA WEEK

U.S. MEDIA PARTNERS • SEMA commends its U.S. media partners for their support of the 2026 SEMA Show.

INTERNATIONAL MEDIA PARTNERS • SEMA acknowledges its international media partners for their support of the 2026 SEMA Show.

ATTENTION LOTUS ENTHUSIASTS • Since 2018, Absolute Lotus has been the go to magazine for Lotus fans

CONGRATULATIONS • TO THE FOLLOWING COMPANIES THAT HAVE ACHIEVED DATA EXCELLENCE!

A CAR CULTURE FESTIVAL FOR ALL • MAGAZINES DESCRIBED THE SEMA SHOW AS THE ULTIMATE PERFORMANCE CANDY STORE. ANYTHING HOT, NEW, AND CAPABLE OF MAKING A VEHICLE GO FASTER OR LOOK BETTER WAS THERE.

CELEBRITY APPEARANCES • HERE’S A PREVIEW OF THE ICONIC PERSONALITIES YOU’LL SEE AT THE 2026 SEMA SHOW

2026 SEMA SHOW SCHEDULE • YOUR COMPREHENSIVE GUIDE TO SHOW-WEEK FEATURES, EVENTS AND ACTIVITIES

2026 SEMA SHOW MAP

SEMA EDUCATION GUIDE

PLAN NOW • Get the most out of your 2026 SEMA Show Education Days.

TUESDAY, NOVEMBER 3

WEDNESDAY, NOVEMBER 4

THURSDAY, NOVEMBER 5

BUILDERS & REPAIRERS

FUTURISTS & TRENDSETTERS

LEADERS & MANAGERS

MARKETERS & CREATORS

COUNCILS AND NETWORKS • POWERED BY SESSIONS

BE PART OF THE CHANGE!

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